Our team
Maxine Cameron
FRSA
With over twenty years of experience, I know that creating sense from the marketing noise is tough. No matter how experienced you are.
Two things help when working out what to do next: understanding of on your customer's mind, and what makes your brand distinctive. Get these right and they'll guide everything else you do. This is the approach I take - whether that's developing brand strategy that actually moves the needle or coaching marketing teams to create something genuinely different.
I love working with clients who really want to achieve change. People who are thinking about the difference they can make, who want to do something meaningful and not just tinker around the edges. These are the projects where real transformation happens and I work at my best.
Ian Thomas
FRSA MRi
I’m an experienced marketing leader and consultant with considerable experience in both consumer and business-to-business strategy and activation.
In recent years, I’ve specialised in the UK financial planning and wealth management sector working with investment platforms, financial planning practices, and service providers. My approach combines my strong analytical and strategic instincts with a love of design and creative thinking.